Delta Roofing Web Site:
The largest roofing company is New England needed to reach new heights with their website.

Big brand? Big ideas? Seamless execution?
Delta's choice was clear—Clementi Associates.

Our main challenge was to introduce a new site to compliment Delta's new corporate brochure while promoting their capabilities in a user-friendly format. The secondary challenge was to use the existing code developed for the drop-down navigation, to save costs on development.

The new site-wide design solution was achieved through strong graphical category header & body tie-ins for each category section—never losing touch with the end-user. This is most evident in the 'Applications' section where each category section has a different header that shows the attention to detail that Delta brings to each job. It's a nice way to combine everything seamlessly. The collage photos below the navigation show a nice variety and depth of projects Delta has completed in the category.

Content on each page can be flowed in nicely without being too overbearing by the use of negative space of the page as a buffer.

An added feature was to allow the user on any page in the site to instantly be able to get a quote by subtly placing the "Quote" button in the header. This button jumps you to a customized form page that allows you to specify a roofing job to obtain a quote or callback from a Delta representative.

All of these features allow the end user to have an easily-navigable, image-intensive, informative, and interactive experience that effectively introduces Delta’s new brand while re-enforcing their place as a leader in the commercial roofing industry.

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